Media - Working with others
Increasingly, our students are being given the opportunity to
make connections between their academic work and its relevance and
application to practical situations and working environments.
The magazine and web platform NEUTRAL is
central to the Media and Film Studies programmes and is produced by
students in collaboration with academic staff. Crucially, its
production as both a print and on-line version also relies upon our
working relationships with external agencies and individuals who
offer expertise in their specialist field and provide the
opportunity for students to acquire new skill sets.
The design company LazenbyBrown
has been central to this collaborative practice. The visually
striking and radical design of our magazine reflects the ambitious
approach of the designers and the critical and creative abilities
of our students.
We make connections between academic
exploration and creative implementation in our module
Media Enterprise. Students on this module
are tasked with producing digital and print materials to construct
a creative portfolio. This portfolio could be an idea for a
magazine, a mobile app, a film festival, a television
retrospective, an exhibition or any number of things whereby images
and text are required and in the marketing, advertising and
distribution of these ‘events’ or products.
During the delivery of this module, students
get the opportunity work with professional designers in our Mac Lab
and to ‘pitch’ their work-in-progress to a number of design
companies within the city, gaining valuable feedback in the
process. See 'Unlimited Opportunities’ in Media for more details.
This module also includes successful professionals coming into the
university and offering mentoring sessions on how to approach a
career in the media industry. For instance, Lucy
Allen, a Senior Producer at Evolution post
production recently visited the University to talk to Media
and Film Studies students about her experiences in forging a career
in media production and the transition from graduate to
professional.
The Faculty of Arts Creative
Business team also host a wide variety of
visiting professionals into the University and students are
actively encouraged to get involved with the many opportunities
that these networking and masterclass events bring. In the last
year our 'Enterprise Tuesday' visiting talks series has attracted a
wide variety of creatives from in and around York to listen to
inspiring speakers talk about their experiences of setting up new
businesses. The Creative Business Team also support individual
students and student teams to pitch for funding through our
regional 'Proof of Concept' project and help graduates to set
themselves up as fledging businesses through our pre-incubator
graduate enterprise projects. Visit their site for more
details.