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Global Marketing MA,PgDip,PgCert

MA Global Marketing

The Course Programme Structure Staff Profiles Why YSJ ?


Why study Global Marketing?

The new economics of global marketing transform our understanding of how customers behave, markets operate and value is created. This programme will encourage you to master the global game of marketing – whether you are currently developing your knowledge of marketing, and want to have a better understanding of the new global economy; have knowledge of marketing and think there’s a new and better way; or just want to stay connected to the fast-paced world of customer-centred business. York St John Business School has a growing reputation for attracting a strong and diverse international student group, bringing a rich cultural base to our programmes of study.


What qualifications do I need to apply?

Candidates for entry to the MA programme must normally possess:

      I.    UK/EU students will be able to enter the programme directly in accordance with University entry requirements for MA programmes (a first degree achieved at Class 2:2 or above from an approved University or Institution, in a relevant or related subject which provides grounding in marketing) or possess an equivalent professional qualification.

     II.    In addition to the qualifications above (I.), Non UK/EU Students whose first language is not English will be required to achieve IELTS 6 or above with no less than Band 6 in the writing skill, or equivalents acceptable to the University.


Where applicants do not meet the stated entry requirements above, the University APEL policy may be utilised for entry to the programme where necessary and appropriate. The programme is expected to use this system to allow entry for post-experience professionals who are over 21 years and who have been in management for at least 2 years. This is likely to involve a submission of evidence of professional competence (an assignment to the Head of Programme) and an interview as part of the recruitment process.


For those students who have appropriate professional qualifications there is an opportunity to APL up to 60 credits on the Masters programme.


How much does it cost?

The fees are subject to review.

Please visit our tuition fees webpage  for up-to-date information about fees

A 10% discount is applicable to all YSJU Alumni undertaking PG level study

Discounts/Scholarships may be available for international students. Please contact YSJ International for further information: T: +44 1904 876884 E: ysjinternational@yorksj.ac.uk 


How do I apply?

Use the buttons below to apply for the different programme routes via our online application system.

For help completing the online application, please refer to our guide.


Apply now

MA Global Marketing Full-time - September start



Apply now

MA Global Marketing Full-time - January start



Apply now

MA Global Marketing Part-time - September start



Please note that applications are considered throughout the year but are only reviewed once they are complete with both references.


How can I find out more?

For further information please contact Dr Kenneth Gadd  T: 01904 876476 E: k.gadd@yorksj.ac.uk or pgbusiness@yorksj.ac.uk