My online identity

What is professional online presence?

On-line presence is how others perceive you on the web both personally and professionally. Nearly everybody uses social networks now; if you're amongst the many who do, then you need to consider the information you put out there. Will it be relevant in a few years' time? Is it accurate? Would you be happy for anybody to see it - including prospective employers? To appear professional at all times it is sensible to think about how you are communicating on social network sites.

A good way to see how others may perceive you online is to "Google" yourself and note the top 5 results. You will find your social network information takes priority in most cases.

Keep passwords safe

You can manage your passwords effectively in a number of ways; by using a free password management system e.g. LastPass. Or by using a Google account. Never share your password with anybody and always log out at the end of a session.

Explore ways to develop professional networks

LinkedIn is a popular social networking website for professionals and a platform to connect with others with similar interests in your field.

Some tips on maintaining a professional identity:

  • Write an informative profile headline
  • Pick an appropriate photo
  • Show off your education
  • Develop a professional summary
  • Fill “skills & expertise” with keywords
  • Update your status regularly
  • Show your connectedness
  • Collect diverse recommendations
  • Claim your unique LinkedIn URL
  • Share your work

Take a look at more information on creating a strong student profile and developing professional networks

Gain an insight into what skills employers are looking for

Nesta are a charity organisation with a mission to help people and organisations bring ideas to life. They have a top 30 skills chart to help you with your continuing professional development.


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