Dr Brendan Paddison FHEA BA (Hons) PhD

Dr Brendan Paddison

Qualifications: FHEA | BA (Hons) (Leeds) | PhD (Leeds)


I am Subject Director for Postgraduate Study and Senior Lecturer in Business and Management at York St John University, teaching on both the undergraduate and postgraduate programmes. I teach across a range of Business and Management subject areas, including IT, tourism, project management, business politics and career and professional development.

I completed my PhD titled Governance and Community Advocacy in Tourism Development: An International Comparison awarded by the University of Leeds.

I am a committee member on the Minster Quarter, appointed in 2008, and a member of the Visit York Visitor Economy steering group.

I lead the Heritage and Arts Visitor Research Collaborative (HAVRC) research group. As a University Liaison Representative within York Business School, I work closely with our collaborative partners at home and overseas.

Previously, I worked for an international language school teaching English as a foreign language. I have also lectured at partner universities in Rotterdam, Seville and Vietnam.

Further Information


I teach across a range of Business and Management subject areas, including IT, tourism, project management, business politics and career and professional development. Brendan is currently teaching on the following programmes:

I am also involved in the supervision of research degrees.



My main research interests include politics of place, with an interest in tourism, urban geography, destination governance, public policy and public sector management. Brendan has presented on these topic areas both nationally and internationally.


Research Student Supervision

I would welcome enquiries from potential research students working on Tourism Management and Destination Governance; Urban Geography; Urban Tourism, Planning and Management; Cultural and Heritage Tourism; Public Policy and Public Sector Management; Tourism Education; Tourism and Authenticity; Historical Development of Tourism. Research Group: BS Futures Logo

Futures Research Group 

Professional Activities

Brendan is a fellow of the HEA.

Brendan is a member of the Editorial Review Board for the e-Review of Tourism Research journal and is the Book Review Editor for the Enlightening Tourism - A Pathmaking Journal. Brendan has also been guest reviewer for the British Journal of Management and the Journal of Applied Statistics.

Brendan is an external examiner at the University of Derby for their Business Management awards and at the University of Salford for their Tourism Management awards.




Book Reviews

  • Heritage, Affect and Emotion: Politics, Practices and Infrastructures, edited by Divya P. Tolia-Kelly, Emma Waterton and Steve Watson,(2017), Routledge, New York, in Enlightening Tourism. A Pathmaking Journal, Vol.6 (2), pp.197-201.


Conference Papers

  • ‘Storytelling in Tourism Education: An Approach to Authenticating the Learning Environment’, Talking about Teaching Conference, York St John University, June 2018.
  • ‘Digging up the Past to Understand your Present Community Engagement in Heritage and Archaeology’, Tourism Education Futures Initiative (TEFI) Knowing with nature – The future of tourism education in the Anthropocene, University of Lapland, Finland, June 2018.
  • 'First Holidays Abroad: Authenticating the Learning Environment through Memories and Storytelling', Tourism Education Futures Initiative (TEFI) Euro-TEFI Building our stories: Co-creating tourism futures in research and practice, Aalborg University, Copenhagen, Denmark, August 2017.
  • 'Marketing Heritage Tourism Destinations: A Working Paper on Community and Commercial Perceptions of Destination Image', Academy of Marketing, Hull University Business School, University of Hull, July 2017, (with Rebecca Biggins). 
  • ‘Destination Governance in a Tourist-Historic City’, International Conference on Tourism Dynamics and Trends, University of Seville, Seville, Spain, June 2017.
  • ‘Community Engagement in the Place Branding of Heritage Destinations’, Heritage Branding – Asset or Liability?, The York Management School, University of York, September 2016.
  • ‘Advocating Community Integrated Destination Marketing Planning in Heritage Destinations: A Working Paper on the Case of York’, Academy of Marketing, Newcastle Business School, Northumbria University, July 2016, (Winner of Best Paper in Track).
  • ‘Destination Management to Destination Governance: Advocating a Decentralised Approach to Tourism Collaboration’, 3rdAdvances in Destination Management, Vail, Colorado (USA), June 2016.
  • ‘An Exploration of the Challenges and Opportunities of Community Engagement in the Development of Heritage Tourism’, DySES: Dynamics of Socio-Economic Systems, International Conference, Faculty of Tourism and Finance, University of Seville, Seville, September 2014.
  • ‘Making the Case: The Political Repositioning of Tourism’, Tourism Education Futures Initiative conference, University of Guelph, Canada, June 2014 (David Kelsey).
  • ‘Inspiring Student Research: A European Project’ British Conference of Undergraduate Research (BCUR) (with David Kelsey)University of Nottingham, 14-15 April, 2014.
  • ‘Authenticating the Learning Environment – Doing it for Real’, Tourism Education Futures Initiative conference, Oxford Brookes University, Oxford, April 2013.
  • ‘Post-modern Tourism Education: The Historical Extension of the Collaborative Approach’, Tourism Education Futures Initiative conference, Milan, June 2012.
  • ‘A Model of Tourism Governance; The Importance of Representation’, International Conference for PhD Candidates on Economics, Management & Tourism, South West University of Neofit Rilski, April 2011.
  • ‘Barriers or opportunities? Reflecting upon the methodological strategies adopted in a cross-cultural research project’, 5th York St John Methodologies Conference, York St John University, November 2010.
  • ‘A review of the role and responsibilities of the public sector in the development of heritage tourism: the challenges and opportunities of community engagement’, Scientific Committee of the Fourth International Congress on Cultural Heritage and Development Cooperation held in Seville, June 2010.
  • ‘Lost in Translation? The challenges of multi-cultural methodologies’, 4th York St John Methodologies Conference, York St John University, November 2009.
  • ‘Community involvement in tourism planning and development’, Exploring Tourism III: Issues in Tourism Research, University of Nottingham, July 2009.
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