Dr Muhammad Ashar Asdullah

I am Lecturer - Business and Management (Assistant Professor) at York St John University (London Campus). I am Deputy Module Director for Accounting and Finance for Decision Making (AFDM). I am also a member of Innovation and Technology for Sustainable Organisations (ITSO) Research Group.

Previously I was Teaching Fellow/Lecturer (Post Doctoral Training) at Norwich Business School, University of East Anglia UK and member of the Employment Systems and Institutions (ESI) group. I was member NBS Research Ethics Committee and Student Engagement Committee. My teaching philosophy aligns with the Teaching Excellence Framework. I have an experience of teaching classroom based as well as online/remote lectures on part-time and full-time basis since May 2014.

I have completed my PhD (Business and Management) and Master’s degree from the University of Salford, Manchester, UK. My research focuses on management control systems and performance measurement, particularly in the banking and healthcare sectors, as well as innovation, AI, and sustainability in organizations. I have published in prestigious, peer-reviewed, Scopus-indexed journals. My doctoral research examined the impact of management control systems on organizational performance by applying the framework of performance measurement systems.

Expertise related to UN Sustainable Development Goals In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s): SDG 3 - Good Health and Well-being SDG 8 - Decent Work and Economic Growth SDG 10 - Reduced Inequalities