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Dr Wiam Id boumsoud

Lecturer in Business Management

London Campus

Contact details

I am a Lecturer in Business and Management at York St John University - London Campus, where I teach across business, and management modules and supervise postgraduate research projects. Before joining York St John, I lectured at Manchester Metropolitan University from 2023 and at the University of Huddersfield from 2019.

My PhD examined stakeholder coopetition in Moroccan tourism networks through a postcolonial lens, and my current research explores leadership, coopetition, and sustainable development. I have presented my work at the British Academy of Management and remain actively involved in advancing AI pedagogy and equality initiatives within higher education.

Deputy Module Director for:

  • Marketing and Data Analytics MBB7009M
  • Communicating in the Digital Age LDD7003M

Teaching team member:

  • Applied Research Project LDD7007M
  • Leading Innovation and Cultural Change MBB7060M
  • Business Development and Value Creation MBB7061M
  • Digital Health LDG7004M