Events
York Business Festival
Wednesday 14 to Thursday 15 October 2026

Helping businesses to unlock their potential.
York Business Festival will see two days of expert speakers, practical workshops, networking and business support - all free to attend.
Whether you're starting a business, expanding an established organisation or exploring new opportunities, this year’s York Business Festival will bring together the expertise and connections that can help you take the next step.
Across the two days you'll hear from industry leaders, academic experts, have opportunities to connect with fellow business professionals and engage with practical solutions to some of today's biggest business challenges.
Discover York Business Festival 2026
We've listened to businesses across the region to create a programme that tackles today's most pressing opportunities and challenges and offer practical sessions that can help organisations to innovate, grow and prepare for the future.
Festival themes
| Day 1 |
Day 2 |
|
Financial planning |
Effective leadership |
|
Marketing and your brand |
Risk Management |
|
York’s creative economy |
AI |
|
Upskilling your workforce |
Business laws and legal requirements |
|
AI and marketing |
Digital marketing |
|
Procurement opportunities |
Business start-ups |
Meet the organisations supporting York and North Yorkshire
York Business Festival brings local and regional businesses together with the organisations that can help them succeed.
Discover the expertise available through York Business School, York St John University and our partners, including business advice, student talent, research collaborations, and our Business and Law consultancy clinics.
Keynote speakers
Dave Callan
Founder, ONTO Coaching
Dave Callan will deliver the opening keynote on Wednesday 14 October.
Sir Richard Harpin
Founder of HomeServe and Growth Partner
Sir Richard Harpin will deliver the keynote on Thursday 15 October.
Programme
All sessions take place at York St John University campus. You can see where different rooms are located on our campus map.
Arrival and registration | Refreshments |Expo stands
9.00am to 9.30am
Location: Auditorium, Creative Centre
Join us for the start of the York Business Festival.
Dave Callan, Founder ONTO Coaching
9.30am to 10.45am
Location: Auditorium, Creative Centre
The session will uncover how the unconscious roles leaders and founders adopt under pressure are often responsible for performance ceilings. Dave will explore how taking accountability and choosing differently can change outcomes, teams, and results.
Morning break | Networking with keynote speaker | Refreshments | Expo stands.
10.45am to 11.15am
Location: Auditorium, Creative Centre
Choose from 2 sessions:
Track 1: Meet the Buyers
11.15am to 12.30pm
Panel host: Beth Wallace, CEO Wallace Consulting
Panelist: Chloe Wilcox, Head of Procurement, City of York Council
Panelist: Paul Revell, Head of Commercial Strategy, York St John University
Want to win more public sector business? Meet the senior buyers and transformation experts shaping over half a billion pounds of annual contract opportunities across York and the wider region.
Track 2: Financial Prudence: Creating Choices for Growth Workshop
11.15am to12.30pm
Law Clinic
Workshop facilitator: Brad Haywood, Associate Partner, Clive Owen.
In an increasingly uncertain economic environment, financial prudence is no longer simply about controlling costs; it is about making informed decisions that create resilience, support growth and protect long-term value. This session will share practical insights, drawn from working with businesses across Yorkshire and beyond, highlighting the strategies and behaviours that enable organisations to remain agile, sustainable and well positioned for future success.
Lunch | Networking | Expo stands
12.30pm to 1.30pm
Location: Atrium, Creative Centre
Choose from 2 sessions:
Track 1: Story Sells: Why Your Brand Story Matters Panel
1.30pm to 2.40pm
Panel host: Phil Clark, Managing Director, SayYes
Panellist: Owen Turner, United by Design
Panellist: Joseph Priestley, York Minster
Panelist: Belle Richardson, Sealstop
Advertising is getting more expensive, and many websites and product pages look the same. The brands doing well understand that they need to create a business that people feel something for.
Track 2: Starting up; Building York’s Creative Economy Workshop
1.30pm to 2.40pm
Workshop facilitator: Cherie Federico, Director of Aesthetica
Across the UK, the creative industries contribute £145 billion to GVA, yet only 3.6% of employment in our region is within the creative industries. This session explores refining your strategy, lead generation and building client relationships, while understanding the importance of adapting to opportunities and using a business plan to maximise potential.
Afternoon break | Networking | Refreshments | Expo stands
2.40pm to 3.00pm
Location: Atrium, Creative Centre
Choose from 2 sessions:
Track 1: Building Talent, Not Just Recruiting it Panel
3.00pm to 4.15pm
Panel host: Tom Burton, Associate Director, Knowledge Exchange, York St John University
Exploring the emerging trends shaping career and workforce development today. From AI and digital skills to skills-based recruitment, re-skilling, changing employee expectations and the growing importance of developing talent from within. These themes will be brought to life through a panel of students who have taken part in York St John University’s Tap into our Talent placement schemes.
Track 2: How AI is Changing Marketing Workshop
3.00pm to 4.15pm
Workshop facilitator: Bethany Vincent, Managing Partner, Open Velocity
AI can make marketing faster, but only if the fundamentals underpinning it are solid.
This session helps attendees assess their marketing foundations, covering strategy, data, messaging and process, before adding AI on top. Whatever stage you're at, from AI-curious, to already experimenting, you'll leave with a clear, prioritised view of what to fix first, and where AI can genuinely help.
York Business Festival networking drinks
4.15pm to 6.00pm
Location: Atrium, Creative Centre
Arrival and registration | Refreshments |Expo stands
9.00am to 9.30am
Location: Atrium, Creative Centre
Sir Richard Harpin, Founder Homeserve and Growth Partner
9.30am to 10.45pm
Location: Atrium, Creative Centre
Morning break
110.45am to 11:15am
Location: Atrium, Creative Centre
Choose from 2 sessions:
Track 1: What’s your leadership secret? Workshop
11.15am to12.30pm
Workshop facilitator: Sarah Cave, The Leadership Secret
Good leadership changes lives. Everyone has a leadership secret- it's their strength, the thing that makes people follow them and drives their success. In this session we will explore different leadership characteristics, identify your specific strength, and see where that same strength can become a success blocker. This is an interactive session so come prepared to get involved and leave with a clear set of actions to strengthen your leadership.
Track 2: How to Commit the Perfect Business Crime Masterclass
11.15am to12.30pm
Presenter: Morgan Phillips, CEO, Helmsdale Consultancy Ltd
What does writing a murder mystery have in common with managing technology risk? In this entertaining session, Morgan Phillips, will be joined by a best-selling author of murder-mystery novels to explore what business leaders can learn from crime and thriller writers.
In this lively, thought-provoking session on how narratives are constructed, we'll uncover how risks emerge, how controls fail, and why the most effective approach to cybersecurity starts far from the IT department.
Perfect for business leaders who want a practical, engaging, jargon-free way to understand risk, and for risk owners who need to create a goal-focused narrative to build funding business cases.
Lunch | Networking | Expo stands
12.30pm to 1.30pm
Choose from 2 sessions:
Track 1: Top 5 AI Myths Masterclass
1.30pm to 2.40pm
Presenter: Andrew Fairley, Business Management lecturer, York St John University
This session will dispel some of the unwarranted hype around AI, by focusing on core business fundamentals and how AI can best fit into your business model.
Track 2: Employment Rights Act 2025 – What Does it Mean for Employers? Workshop
1.30pm to 2.40pm
Workshop facilitator: Siobhan Clarke, Clarke HR Consulting.
The Act came into force this April, with further updates coming in October this year and into 2027. The Act represents the most significant change to UK employment law in decades and has far reaching implications for employers and their people. This session will cover the key changes in the Act, including changes to SSP, parental leave and the formation of the Fair Work Agency. As well as the changes billed for late 2026 and 2027, which include sweeping changes to unfair dismissal rights, the implementation of guaranteed hours for zero hours workers and the requirement to pay workers for short notice shift changes.
Afternoon break | Networking | Refreshments | Expo stands
2:40pm to 3:00pm
ocation: Atrium, Creative Centre
Choose from 2 sessions:
Track 1: 7 Ways to Generate More Customers Online Masterclass
3:00pm to 4:15pm
Presenter: Steve Lowe, Director, LocaliQ
Discover the latest digital marketing strategies to help your business attract more customers, generate quality leads and stay ahead of the competition. Learn how to make the most of AI, video marketing, local SEO and digital advertising, with practical tips you can put into action straight away.
Track 2: Start-up Business Success Workshop
3:00pm to 4:15pm
Workshop facilitator: Peter Harrington, CEO Sim Venture
Do you want to create and build a sustainable new venture or secure the job you want? In this session Peter Harrington will share details that underpin start-up and business success.
Innovation supper
6:00pm to 8:00pm
Pitching | Supper | Networking
£10 per ticket.
Fringe events
Chancellor’s Lecture
Wednesday 14 October
Join York St John University Chancellor, Reeta Chakrabarti, and her guest Mark Fordyce: Could AI Kill Creativity.
Mark will talk about his journey into the world of AI and question whether he feels current advancements in AI have the potential to stifle human creativity if over-relied upon.
Growth Hub Roadshow: York
Wednesday 14 October
Partnering with NatWest Accelerator, and joined by Business Support Advisors from North Yorkshire Council and City of York Council, the Growth Hub Roadshow is set to showcase what business support really looks like. This roadshow focuses on Access to Finance, featuring NatWest Accelerator delivering guidance on Financial Foundations alongside a dedicated Pitch Club session.
Innovation supper
Thursday 15 October
Innovation Supper sees six new businesses pitch their business ideas to the audience, the winner, chosen by the audience, takes away they money (given by the audience in payment for their supper) to give the idea the boost it needs.
York Green Business Forum: Lower costs, Better business
Thursday 15 October
This event is for York businesses looking to save money, improve efficiency and reduce their environmental impact. A recent survey found that 45% of businesses see a lack of budget as a key barrier to taking further sustainability action. In response, this session will offer practical advice on improving efficiency across energy, water and waste, helping to reduce running costs while also reducing environmental impact.
More support for your business
York Business Clinic
Our York Business Clinic will provide free advice and innovative solutions to meet many of your organisation's challenges, goals and projects.
Law Clinic
We offer advice and assistance to people and small businesses who cannot afford to pay.
York Business School
York Business School is an exceptional place to study and a trusted partner in supporting local and national business activities.