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Postgraduate courses

Marketing and Data Analytics

Immerse yourself in marketing strategy

Discover our Marketing and Data Analytics courses here, or find out more at a Postgraduate Open Evening.

Postgraduate Open Evenings

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Choose your path into marketing and engage with the latest developments and debates in this fast-paced industry.

Studying marketing and data analytics at postgraduate level can lead to career paths including agency or in-house marketing and advertising, market research and analytics, fashion merchandising, social media management, public relations, and more.

Courses

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Digital Marketing MSc

Learn about the value of and methods for determining return on investment of internet marketing programmes. You will also cover online visitor and buyer behaviour, customer journey mapping...

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Digital Marketing and Data Analytics MSc, PG Dip, PG Cert

Give yourself a competitive edge in the increasingly digital led marketing industry. Discover how digitally focused marketing strategies can integrate with more traditional techniques. Learn to use these strategies to attract new customers, build loyalty and meet consumer needs...

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International Fashion Marketing MSc

Fashion is an exciting and fast paced industry and consumer demands are evolving all the time. This course will give you an in depth understanding of marketing theory and principles, with a special focus on the challenges and dynamics of the international fashion sector...

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Marketing MSc

Marketing is central to the success of organisations. This Marketing MSc will introduce you to the diverse and exciting area of business, exploring everything from marketing strategy to brand management...

Discover why York St John University is The One

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